Media Cloud Solution

Benefits

Stable Media Cloud Services

With cloud nodes distributed across the globe, Kingsoft Cloud provides customers from China and all over the world with one-stop media cloud services featuring high performance, high reliability, high concurrency, high definition and smooth content, low latency, and high security and stability. The services include Live Video Broadcasting (LVB), Kingsoft Cloud VoD Service (KVS), Kingsoft Cloud Media Cloud Transcoder (KMCT), and Kingsoft Cloud Smart High Definition (KSHD). Kingsoft Cloud is also strategically expanding its businesses globally to facilitate media content export.

Closed-loop Big Data Ecosystem

With Kingsoft Cloud Media Big Data, a closed-loop media communication system is formed for businesses and data. This ecosystem enables the transition from post-event hot topic discovery to pre-event hot topic prediction and provides multi-dimensional media planning services such as hot topic discovery, trend prediction, and event analysis. In this way, it provides support for the media operation models of user profiling, propagation analysis, and precision marketing.

Advanced AI Empowerment

Kingsoft Cloud leverages cutting-edge AI technologies to empower the media industry to get smarter. Kingsoft Cloud provides AI-empowered media support services such as King Insight content auditing, intelligent video topics segmentation (VTS), intelligent translation, intelligent writing, and intelligent editing, to optimize media content production.

Rich Media Cloud Customer Cases

Kingsoft Cloud has been cultivating its expertise in cloud computing for eight years, during which it has accumulated a wealth of industry experience and comprehensive successful cases by satisfying various smart media-related custom demands of customers and providing satisfactory services to users.

Architecture

Technical Architecture

Smart Media Cloud provides comprehensive services on the IaaS, PaaS, media BPaasS and SaaS layers. Kingsoft Cloud provides governmental institutions, broadcast and television operators, and Internet enterprises with comprehensive one-stop Smart Media Cloud services by leveraging the AI, big data, and blockchain technologies. The closed-loop smart media communication system that integrates media planning, content collection, editing, and distribution is continuously optimized, to optimize the end-to-end performance of the media communication process and to deliver an intelligent, automated, maintainable, and sustainable media service platform that features high security and high scalability.

Advantages

1. Cloud deployment: facilitates seamless integration with the cloud platform and implements rapid deployment and rapid application, to meet the requirement of rapid roll-out.
2. A combination of the Kingsoft Cloud-developed KSC265 technology (for encoding and decoding) and AI media technologies: enables intelligent media applications such as KSHD, Kingsoft Image Enhancement (KIE), and Kingsoft Cloud Intelligent Video (KIV).
3. Integration of AI and big data technologies with media businesses: provides technical support for media planning, content production, media asset management, content auditing, and media operation; and delivers a smart, automated, and secure media service platform.
4. Loosely-coupled and all-software architecture design: facilitates platform portability and enables elastic service expansion based on business requirements, to optimize the operating expense (OPEX).

Features

Content Collection

Uses AI and big data analytics technologies to perform data acquisition, data cleansing, and media asset management, to improve the overall efficiency of content collection. Data can be collected in various manners, for example, through the Internet, signal receiving, live streaming, or uploading, or from other third-party sources, to meet your custom requirements.

Content Production

Leverages the powerful AI and big data technologies and Kingsoft cloud's rich experience in the audiovisual field to create a content production platform that supports intelligent editing, intelligent VTS, intelligent subtitling, intelligent dubbing, intelligent writing, intelligent translation, and intelligent augmented reality (AR), achieving more intelligent automated content generation and more efficient and convenient content editing.

Media Asset Management

Adopts AI, big data, and blockchain technologies to provide smarter media asset management services such as intelligent labeling, intelligent classification, intelligent cataloging, and intelligent searching, filtering, and deduplication, to make management smarter, retrieval more convenient, and storage more secure.

Content Distribution

Provides a one-stop content distribution scheme to allow you to distribute content in different forms and for different terminals such as live streaming, on-demand streaming, Weibo, WeChat, mini-programs, apps, client terminals, and television; and supports features such as real-time audiovisual conferencing, large-scale high-definition streaming in real time, and cloud broadcast directing platforms.

Content Auditing

Utilizes the King Insight content auditing technology to detect elements related to politically sensitive topics, pornography, violence, and terrorism in videos, audios, pictures, and texts, to help governmental institutions, broadcast and television operators, and Internet enterprises quickly build their content auditing platforms, thereby improving the auditing efficiency and avoiding risks caused by these elements; and continuously updates the algorithms based on the auditing results, to achieve smarter auditing.

Media Big Data

Provides data analytics features such as real-time comprehensive public opinion data, fast and accurate semantic analysis, and whole-site user profiling by virtue of massive data collection, cloud-based data processing, and AI analytics technologies, to facilitate media planning and operation; and automatically collects and analyzes data from various processes to iteratively update the big data algorithms.

Scenarios

Broadcast and Television + Smart Media Cloud

Smart Media Cloud aides the digital transformation and upgrade of the broadcast and television media industry. It covers business processes of the broadcast and TV media industry which include media planning, content collection, storage, editing, auditing, and distribution. It also provides radio and television operator-level services such as live broadcasting, on-demand streaming, and transcoding.

Government + Smart Media Cloud

Smart Media Cloud makes governmental affairs smarter by building smart media applications with brand effects through which political measures, emergencies, development events, and cultural activities are delivered to the homes of citizens in a breezy, lively, and accessible manner.

Education + Smart Media Cloud

Smart Media Cloud makes online education smarter. It allows you to collect, edit, store, and distribute course videos. It also provides services such as transcoding for live streamed courses, interactive live streaming, face tuning, on-demand playback, and virtual slicing.

E-commerce + Smart Media Cloud

Smart Media Cloud provides LVB, KVS, content auditing, face tuning, and instant messaging services for the e-commerce industry. It also enables business owners to quickly develop apps and mini-programs and make HTML5 (H5) videos, helping them sell their commodities more efficiently.

Short Video + Smart Media Cloud

Smart Media Cloud can help short video enterprises quickly develop their short video business platforms by providing capabilities such as video collection, video storage, video transcoding, content auditing, smart recommendation, CDN distribution, and video playing.

Live Streaming + Smart Media Cloud

Smart Media Cloud helps governmental institutions, organizations, and enterprises quickly develop their interactive live streaming businesses by providing them with a one-stop interactive live streaming scheme that supports concurrent audiovisual calls and large-scale live streaming distribution. It also provides features such as real-time recording, real-time transcoding, real-time editing.

Customers